The Briezo platform

Every metric. Every store. One dashboard.

Eight tools merchants used to pay for separately, sitting on top of a single source of truth. Connect your stack once, never juggle another tab again.

The flagship four

The four features merchants tell us they couldn't live without.

Each one used to be a separate $200–500/mo SaaS. Briezo puts them on the same data, so they finally agree with each other.

Why did revenue dip on Sunday?
B
Meta CPM jumped 38% Sunday afternoon. Two creatives stopped scaling at 1.2× frequency. I'd rotate them and lift the budget on the video set.
Brio AI

Ask anything about your store in plain English.

Brio reads every metric, finds the cause of a drop or spike, and answers in sentences. Remembers context across conversations and ships you a Daily Brief every morning.

Gross
Ads
COGS
Fees
Net
True Profit

The real number after everything.

Ads, COGS, fees, refunds and returns — all subtracted, hourly.

RFM Segments

Re-engage before they churn.

Champions, Loyal, At Risk, Lost — auto-scored and synced to Klaviyo.

Today
Forecasting & LTV

What your store is worth tomorrow, not yesterday.

BTYD-modelled LTV for every customer, plus 30 / 60 / 90-day revenue forecasts and cohort retention curves out of the box.

And four more

The supporting cast — tracking, intel, alerts, attribution.

Things you'd normally cobble together from four more vendors. They're included.

05First-Party Pixel

Tracking that survives every iOS update.

Briezo's pixel runs on your own domain, sets first-party cookies, and forwards server-side events to Meta, TikTok, and Google. Your attribution doesn't collapse the next time Apple ships an update.

  • Auto-installs on Shopify in one click
  • Server-side CAPI to Meta, TikTok, Google
  • Four attribution models: first-click, last-click, linear, position-based
  • Your data, your domain — never blocked, never sampled
Pixel install
yourshop.com/pixel/b.jsactive
meta capi · server-sideactive
tiktok events · server-sideactive
google analytics 4 · ga4 mpactive
ios 17 / safari 18 · first-partyactive
events today42,317
06Competitor Intel

Watch any Shopify store, every day.

Add dozens of competitors to your watchlist. Briezo takes daily snapshots of their products, prices, tech stack, and live ads across Meta, TikTok, and Google. See what they launched, what they retired, and what they're spending on.

  • Daily product and price diffs
  • Live ad library across all major platforms
  • Tech-stack fingerprint (apps, themes, payment processors)
  • Email alerts when a competitor changes pricing
competitor.com
today
Hero serum 30ml$48$42
Refill duo$72$84
Travel kit$22$22=
Bundle x3$129$119
07Alerts & Automations

Catch problems before you do.

Briezo watches your metrics 24/7 and pings you in email or Slack when something needs your attention — creative fatigue, budget leaks, sudden ROAS drops, refund spikes. No more checking dashboards out of anxiety.

  • Creative-fatigue and frequency alerts
  • Budget-leak detection across ad platforms
  • Inventory and refund-rate anomaly flags
  • Slack, email, and webhook destinations
Slack #briezo-alerts · 9:42am
Meta CPM up 38% in the last 4h

Frequency on spring-launch-2026 hit 1.4 with creative fatigue likely. Consider rotating the top 2 ads.

Rotate creativesSee in dashboardSnooze
08Causal Attribution

Beyond last-click. Way beyond.

Multi-touch attribution plus post-purchase surveys capture what the ad platforms never will. See which channels actually drove the sale, not just which one fired the last pixel.

  • Multi-touch journey reconstruction
  • Post-purchase "how'd you hear?" surveys
  • Causal lift testing for any channel
  • Reconciliation with Meta and Google ad reporting
Attribution split
Briezo causal Platform declared
Meta
TikTok
Google
Email
Organic
Try it free

One platform. Flat pricing. Cancel anytime.

Connect your first store in five minutes. No credit card, no annual contract, no GMV penalty.

No credit card required · 14-day Pro trial included
Product — Briezo — Briezo